


Ayşen is a registered trademark and patent attorney before the Turkish Patent and Trademark Office and has been practicing in this field since 2005.
She has advised a diverse range of multinational and local clients on all aspects of IP portfolio management and prosecution, including availability and clearance searches, as well as trademark, design, and patent applications. She has handled numerous administrative oppositions, appeals and responses to oppositions and office actions. Her expertise also extends to settlement negotiations, transactions, and maintenance.
With extensive experience across various industries, she has represented clients in sectors such as electronics, video games, finance, fashion, cosmetics, consumer goods, automotive, food and beverage, textile, hotel, pharmaceuticals, and nutrition.
She has regularly attended the annual meetings of the INTA (International Trademark Association) since 2008, and MARQUES Annual Conferences since 2021. She is a member of INTA Famous and Well-Known Marks Committee, where she leads the Genericide Subcommittee. Additionally, she served as the Secretary General of Turkish National Group of FICPI (International Federation of Intellectual Property Attorneys) from 2017 to 2021.
LANGUAGES
English
French
EDUCATION
Istanbul University, Sociology (2024)
Hacettepe University, English Translation and Interpretation (2005)
ADMISSIONS AND MEMBERSHIPS
FICPI
INTA
MARQUES
PTMG
Registered Trademark Attorney (2007)
Registered Patent Attorney (2011)
PUBLICATIONS
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Securing well-known status: how GoPro solidified its trademark rights in Türkiye (WTR, Co-Author, 14 October 2024)
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EUROPEAN UNION: Can a Shape Sign Be Described as a ‘Common Name’? (INTA - Law & Practice, 6 December 2023)
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EUROPEAN UNION: Owner of EU Trademark SPINNING Fights Off Revocation Action (INTA - Law & Practice, 21 December 2022)
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Court of Cassation Decision Breaks Routine (INTA - Law & Practice, Co-Author, 14 October 2021)
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Turkish Court of Cassation disregards the identity of the device elements of the signs when examining similarity (Oxford University Press - Journal of Intellectual Property Law & Practice, Co-Author, 14 July 2021)
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Co-Author of various articles on the subjects of trademarks, good and service similarity, code of conduct rules for patent and trademark attorneys published on prestigious publications such as INTA bulletin, Managing IP, and WTR.
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Webinar on Business Development in the Digital World, FICPI News, Author, November 10, 2020
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Meeting on Post-Grant Patent Opposition Before the Turkish Patent and Trademark Office, FICPI News, Author, March 09, 2020
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Intellectual Property Law Seminar - FICPI News, Author, December 24, 2019
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Meeting on EP Opposition Procedures, FICPI News, Author, September 20, 2019
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Similarity of Goods and Services, FICPI News, Author, May 09, 2019
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Amendments on the Trademark and Patent Registration Procedures Brought by the IP Code and Their Implementations, FICPI News, Author, April 05, 2019
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The Regulation on the Code of Conduct and Discipline of Patent and Trademark Attorneys, FICPI News, Co-Author, June 30, 2017